Content Design Specialist

I.T.
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  • Location: Utrecht
  • Type: Permanent
  • Job #16310

Digital Content Specialist – Netherlands (Dutch Speaking) 

PCN’s client is a leading Dutch Salesforce Partner strategically located in the heart of the Netherlands. Their mission is to empower forward-thinking companies to optimise their operations and enhance scalability through Salesforce, the world’s #1 customer relationship management (CRM) platform.

Motivated by strong partnerships, PCN’s client collaborates with organisations across various industries, including manufacturing, automotive, agriculture, and professional services. Their diverse customer base spans both startups and established industry leaders, reflecting their commitment to delivering tailored solutions to meet the unique needs of each client.

As a Digital Content Specialist, you will be responsible for creating and optimising engaging digital content across various platforms to enhance our client’s online presence and drive brand awareness. This role requires a combination of strategic thinking, content creation skills and a deep understanding of digital marketing trends.

Responsibilities as a Digital Content Specialist: 

As a Digital Content Specialist, your day-to-day tasks will contain:

  • Content Creation: Produce diverse, high-quality digital content (blog posts, articles, social media posts, infographics, videos) in line with the brand’s style
  • Content Optimisation: Optimise digital content for SEO, ensuring discoverability and improved search engine rankings. Stay updated on SEO best practices
  • Platform Management: Manage and update content across digital platforms (websites, blogs, social media) while maintaining consistent messaging and branding
  • Audience Engagement: Develop strategies to boost audience interaction with digital content. Monitor and respond to comments and messages promptly
  • Analytics and Reporting: Use analytics tools to track and analyze digital content performance. Provide regular reports for campaign effectiveness and identify areas for improvement
  • Collaboration: Work closely with cross-functional teams (marketing, design, product) to ensure messaging and strategy alignment

Qualifications/Required Skills for an ideal Digital Content Specialist:

An ideal candidate for the Digital Content Specialist role will need to meet most of these requirements:

  • Digital Marketing Experience: Proven experience in digital content creation and management. Familiarity with content management systems (CMS) and digital marketing tools
  • Creativity: Exceptional creative and storytelling skills. Ability to think outside the box and develop content that resonates with the target audience
  • SEO Knowledge: Understanding of SEO principles and experience in optimizing content for search engines
  • Analytical Skills: Proficient in using analytics tools to track performance metrics and derive insights for optimization
  • Tech-Savvy: Comfortable with various digital tools and platforms. Graphic design or video editing skills are a plus
  • Communication Skills: Excellent written and verbal communication skills. Ability to adapt the tone and style of content to different platforms and audiences
  • Educational Background: Bachelor’s degree in Marketing, Communications, Journalism, or a related field

 

Interested? Get in touch now!
Don’t think that it will be a good match? Discover more jobs from PCN.

Interested?

Get in touch with

Christopher Fowers

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