Fintech, By Women: Where Women Are Hired in Fintech, and Where They’re Not

Fintech is often seen as one of the most progressive sectors in finance, yet hiring data reveals a very different reality. Across 8,167 recent hires analyzed from 20 fintech companies in Europe, only 2,196 were women, representing roughly 27% of total hiring. In other words, only about one in four new hires in fintech is female.

Developed in partnership with the European Women Payments Network (EWPN), this report combines market hiring intelligence with industry community insight to better understand how gender representation is evolving across fintech functions.

But the deeper insight is not simply that women are underrepresented, it’s where they are being hired. Representation varies dramatically depending on the function. According to the analysis, 55% of marketing hires were women, 45% in compliance, and 34% in product roles, while engineering and technical roles averaged just 21% female representation. This matters because engineering alone accounts for about 40% of total hiring across the sector, meaning the largest hiring function is also the least diverse.

The report also highlights structural patterns in fintech organizations: women are more present in support and governance functions such as compliance, marketing, and regulatory roles (often 50%+ representation), while men dominate revenue-driving and technical functions including engineering, infrastructure, and commercial roles.

By combining hiring data with functional analysis, this report offers a clearer picture of how gender representation is evolving inside fintech companies, and why technical hiring pipelines will ultimately determine whether leadership diversity improves over the next decade.

For fintech leaders, HR teams, and industry organizations, the findings provide a data-backed starting point for understanding where the diversity gap truly sits, and what must change to close it.