Author: PCN

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Paris Retail Week announces the theme of its  2024 edition: RETAILIGENCE

Paris Retail Week unveils the guiding theme of its new edition around Retail  Intelligence in all its forms, with a clear focus on artificial intelligence. The leading event for omnichannel commerce professionals, celebrating its tenth edition this year, will help decipher trends and explore innovations in the sector. This event will bring together nearly 20,000 commerce professionals around the best sector innovations, including conferences, workshops, pitches, awards ceremonies, and Innovation Tours.

RETAILIGENCE: All Forms of Retail Intelligence,” the theme of Paris  Retail Week 2024 

Artificial Intelligence is witnessing the emergence of a new generation: generative  AI, which focuses on independently creating data, content, or artistic elements,  and is also the subject of much speculation. A true productivity driver, experts predict that this technology will be integrated into all industries and is now perceived as a lever for economic growth

For the first time, retailers can shape content to unprecedented levels of precision. Generative AI could generate value for the retail and packaged consumer goods industry, increasing productivity by 1.2 to 2% of annual revenue,  or an additional $400 to $660 billion*.  

While some brands have already entered the race, for others, embracing the new era of “retailigence” is urgent. 

Intelligence for … 

Addressing the numerous challenges facing retailers and pushing the  boundaries of omnichannel customer experience 

Personalizing product searches on marketplaces by analyzing data seamlessly and securing new payment methods to better combat fraud. 

Assisting business processes in decision-making and execution through data processing via Artificial Intelligence

Facilitating various supply chain processes by optimizing supply chain management, inventory management, as well as packaging and container management. 

Addressing CSR challenges to offer consumers a more virtuous and  “sustainable” retail experience 

These are just some of the challenges and themes that Paris Retail Week will address over these three days to help decipher and explore major technological innovations in the sector. 

As a meeting place for major brands and retailers, as well as a hub for exchange and innovation, Paris Retail Week highlights the major challenges of the sector and announces the mentors taking part in this 10th edition. 

* Etude McKinsey & Company Juin 2023 – The economic potential of generative AI: The next productivity frontier 

Portrait of mentors for the 2024 edition 

The 8 challenges faced by retailers and e-commerce companies will be the central themes of the event: Omnichannel Commerce, Store Layout &  Equipment, Logistics, CSR, Marketplaces, New Payments, Agile Customer Journey,  and Data. These business verticals will be highlighted during mentoring keynotes 

and solution workshops to enable participants to find concrete solutions and discover industry innovations and trends

Paris Retail Week mentors, representing the edition’s endorsement, are industry personalities identified for their expertise in one of the business challenges addressed by the event. 

Cyril AYROLES, Director of Construction- McDonald’s France

Mentor STORE LAYOUT AND EQUIPMENT 

The meeting of professionals in-store layout and equipment, Equipmag, will be  held this year at Paris Retail Week 

The store, a place of life, exchanges, and experiences, reinvents itself every day. Nothing will replace the role that physical commerce plays in the retail landscape.  

Lisa NAKAM, General Manager – Jonak  

Mentor OMNICHANNEL COMMERCE  

Implementing an omnichannel strategy is now essential for companies looking to optimize their customer knowledge,  journeys, stock management, and team cohesion.

Matthieu CARON, Global Customer Care & Experience Director – L’Oréal Luxe 

Mentor CUSTOMER EXPERIENCE 

Today, consumers are no longer just seeking a product or service. They are seeking and desiring a pleasant, seamless,  and positive experience, both online and offline, but also personalized and value-creating.

Laura TOLEDANO, General Manager France – Zalando 

Mentor DATA  

Collecting and qualifying data for subtle analysis to determine consumer needs and expectations is now essential. With its massification, retailers are increasingly able to understand consumer purchasing journeys across various channels.

Amandine DE SOUZA, General Manager – leboncoin

Mentor MARKETPLACES 

In recent years, the rise of e-commerce has fostered the explosion of Marketplaces. To cope with this platformization phenomenon, ten of the largest players have developed their own. 

Marion RIFFARD, Supply Chain Director – Courir  

Mentor LOGISTICS 

As the final link in the distribution chain, logistics nevertheless occupies a central and cross-cutting position within companies as new distribution challenges and schemes emerge for retailers.

Bertrand SWIDERSKI, CRS Director- Carrefour 

Mentor CSR 

Regulatory context, strong consumer expectations… retailers have no choice but to commit to CSR! While the textile and high-tech sectors offer new consumption and engagement alternatives, other industries must move away from traditional commerce and rethink their model. 

Arnaud BODZON, Head of Payment Group – LVMH 

Mentor NEW PAYMENTS 

New payment methods are now genuine tools for enhancing customer experience, loyalty, and competitive advantage in retail.

Equipmag joins the 2024 edition of Paris Retail Week  

With the aim of bringing together all solution providers and decision-makers in one time and place, Equipmag joins the Paris Retail Week exhibition thus offering the market the largest retail 360° event.  

Equipmag will gather within Paris Retail Week all market needs, including: 

• Layout: layout products, design and implementation, maintenance,  project management 

• Sales support equipment: POS materials, merchandising, accessories  for the point of sale  

• In-store marketing: signage/shop sign 

• Design  

• Lighting  

• Refrigeration, energy management  

• Catering equipment  

• Digitalization of the point of sale 

The Paris Retail Awards 

Every year, the Paris Retail Awards recognise the best retail innovations for each business challenge – Omnichannel Commerce, Store Layout & Equipment,  Logistics, CSR, Marketplaces, New Payments, Customer Experience, and Data. 

The aim of this competition is to identify actors offering effective solutions to address the business challenges faced by commerce and e-commerce players.  

For the winners, this event serves as a real springboard to fame, signing new contracts, or potentially raising funds

The award ceremony will be held on September 18, and participation is free for exhibitors wishing to present an innovation.  

More information on registrations.

Stay tuned in June to discover the full program of conferences, keynotes, and workshops. 

PARIS RETAIL WEEK IN FEW FIGURES  

20,000 professionals over 3 days 

370+ exhibitors 

30 talks & keynotes 

150+ solutions workshops 

40+ startups 

700+ business meetings 

9 Innovation awards presented 

Pre-registrations open at this link

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